London Business School - Forever Forward Installation

This is no time to stand still. London Business School is aiming to raise £200 Million for their Forever Forward campaign. So, we’ve created a Forever Forward totaliser installation to mark their progress, with monetary increments going up the side. The main body includes a digital ticker screen for campaign announcements. The circular dots show the progress so far and the campaign target. Below there’s a red perspex fin, describing the campaign and informing people where to donate.

Credits:

ECD: Bryn Attewell
Creative Partner: Jonas Pollard
Agency: GOOD Agency

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